Jürgen Jürgenson
Venture Developer, AI engineer & DJ
jyrgenson.xyz · linkedin.com/in/jyrgenjyrgenson
I learn a new industry fast and I'm good at building from zero. I've done it in food, property, finance and AI, and what I enjoy most is bringing good people together for it.
Experience
Flowen Studio2024 – now
Founder, Tartu
- Every engagement runs the same 3 steps: blueprint it, build it, run it
- Workshops in 6 formats, from a 2-hour session to a 2-day change kick-off
- AI Blueprint, with the Shadow AI Audit as its first module
Nestor ExchangeSep 2025
CXO, through Flowen, Tallinn
- Started September 2025
- Hired and led a specialist for each part
- Design sprints and brand development
Not Your Average2021 – 2025
Mentor and advisor, Tallinn and the US
- Mentored the founder through the early years
- Production modelling
- Financial modelling for the whole business
Nordblock Capital2022
Early team, brand and sales materials, Tallinn
- Helped start it in 2022
- Brand and sales materials, built fast
The NaturistApr 2021 – Jul 2024
Founder, CEO and chairman, Tallinn
- Indiegogo: 179% funded by 173 backers in 29 countries
- 25 publications and 100+ media mentions within 48 hours
- Certified food lab and factory, built for about €50,000
372 Digital2021 – 2022
Co-founder, growth consultant and executive coach, Remote
- Clients included KPMG Law, Luminor Bank and Empowerment
- Helped them get much better at outbound and inbound sales
- Still running, now as WebTailor Agency
Plantaator2021
Co-founder, brand and business development, Tallinn
- The world's first white hemp protein, over 70% protein
- Brand development and workshops
Longrun Assets2021
Early team, business development, Tallinn
- Helped form the team
- Business plan
- Fundraising materials
TenantPassSep 2020 – Nov 2021
Founder and CEO, Tallinn
- Letters of intent from landlords
- Built the MVP
- Raised a seed round
EmpowermentJan 2020 – Sep 2020
Executive coach, Tallinn
- One to one sessions and workshops for executives
- Setting goals and focus for the whole organisation
- Leading teams through change
Thorgate2019 – 2020
Project manager, then head of business development, Tallinn, Oslo and Astana
- Project manager for a team of 7 developers, then head of business development
- Sectors: industry 4.0, fintech, forestry, health tech and e-commerce
- Offices in London, Oslo and Tallinn; built networks in Kazakhstan and Norway
Estonian Business School2018 – 2019
Lecturer, Tallinn
- A semester course on entrepreneurship, business planning, sales and marketing
Levercode2018
First executive, Tallinn
- Hired 25 people in 4 months, engineering and operations
- An MLM management platform, crypto point of sale, DAG-based wallets
- Done in my first year at EBS, with second and third year courses stacked on top
Siil2017 – 2018
Founder, Tallinn
- Built the client base and signed serious work
- Bought by one of our clients within months, my second exit
Tebo2017 – 2018
Business development, Tallinn
- Represented it at trade fairs
- Worked on partnerships and capital
Pürg2015 – 2017
Co-founder and CEO, Tartu
- The first consumer product made this way, as far as we knew
- Nordic Creative newcomer design nomination
- 2nd place, National Student Company Competition
Kolm Põrsakest2013 – 2016
Entertainer and trainer, Tartu
- Performed science shows on physics and chemistry
- Trained new performers
Education
Estonian Business School2017 – 2020
BSc International Business Administration, finance. Student of the Year 2018, student council
Hugo Treffner Gymnasium2015 – 2017
Physics and mathematics. Class president, student council
Tartu I Music School2008 – 2016
Piano, 8 years
Mart Reinku Kool2014
Music and arts
Estonian, EnglishLanguages
Native and professional. Russian and Spanish, the basics
Recognition
- 2025 AI Engineer Path, Scrimba certification
- 2022 Company of the Future, SEB, for The Naturist
- 2022 Ajujaht, Top 3, National TV, for The Naturist
- 2018 Student of the Year, Estonian Business School
- 2018 International business case competition, SolBridge, South Korea
- 2017 Biohack, Winner
- 2016 Future Entrepreneurial Talent, Maxima national scholarship
- 2016 Ajujaht, Top 7 of 301, National TV, with Pürg
- 2015 Tartu Pitching Competition, Winner, with Pürg
- 2015 National Student Company Competition, 2nd place, with Pürg
- 2015 Team of the Future, EBS, with Pürg
- 2015 Nordic Creative, Newcomer design nomination, Pürg
- 2013 Presidential research award, Research on Estonia's path to democracy, age 16
- 2013 Estonian national basketball team, U16 at the FIBA European Championship, then U18